About us
We make waste separation visible and attractive. At BINBIN, we believe that sustainability does not have to be boring or technical, but rather stylish, logical and even inspiring. Our circular and modular waste solutions combine thoughtful design with ease of use, making waste separation a matter of course at home, in the office and in public spaces.
Our philosophy
We believe in a world where sustainability does not stand out because it is different, but because it is the norm. A world where circular thinking is part of our daily lives, our habits and our spaces.
We do not see waste separation as an obligation, but as a natural part of an environment that feels good and looks good.
With our modular products and Dutch Design, we make sustainable choices visible and attractive. Not by shouting, but by letting the difference speak for itself in a subtle and stylish way.
Our approach
We achieve our mission by working according to four core values:
More than a bin
BINBIN offers more than just a waste bin. We deliver a complete experience
Our waste separation systems are 100% circular, crafted from recycled materials such as bamboo, steel, blue wrap, and plastic bottle caps. Designed for businesses, schools, public spaces, and homes, each modular system can be tailored to your needs and easily grows with any environment.
Through our academy, consultancy and inspiring campaigns, we guide organisations on their journey toward a truly circular future. Helping them turn ambition into action, build awareness, and create lasting positive impact.
With data analysis (such as with WAST-e), we optimise waste streams, uncover opportunities for improvement, and make your organisation’s sustainable impact visible, measurable, and continuously improving.
At BINBIN, we believe that circularity can also be stylish.
Our products are eye-catching, not a necessary evil. A BINBIN is designed to be seen. Our design philosophy shows that sustainability, beauty and convenience go hand in hand. We combine creativity with circularity, making sustainability attractive, recognisable and achievable.
Our story
BINBIN originated from DeAfvalbak.nl, an initiative that wanted to make waste separation more accessible. In the years that followed, a network of solutions emerged with sub-brands such as Bin-bags.shop, BINBIN Home and Binspiration. Successful, but also fragmented.
That is why, in 2025, we bundled everything under one powerful name: BINBIN. One identity. One mission. One stylish story about design, circularity and behavioural change.
Together, we are building a future without waste.
WASTE IS ONLY
WASTE IF WE
WASTE IT
How can we help?
Got questions? We have the answers. Check out our FAQs for quick insights into how it works, what we offer, and how we can help you start contributing to a circular economy.
BINBIN products are designed and produced in the Netherlands, Czech Republic and South Africa. By producing locally in both regions, we ensure high-quality standards while reducing our carbon footprint. This approach helps us lower shipping distances and costs, making it more sustainable to serve our customers in Europe and Africa.
On the website we have a page dedicated to “cases”, in which you can see examples of projects we had. You can visit the page here.
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BINBIN was founded by DeAfvalbak.nl with the mission of making waste separation accessible, stylish and circular.
We design and produce modular and circular waste bins for different industries (for offices, public spaces, homes and more) that can be flexibly adapted to different waste streams.
BINBIN positions itself as a specialist in circular material use, modular design and solutions that grow with the needs of users.
Do want to learn more about BINBIN? Read our story right here.
